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Showing posts from October, 2026

Year 11 - Paper 1 Baseline Assessment Learner Response

  1) Type up your feedback: a. What Mark and Grade did you get? Grade 3 mark 15 out of 42 b. What targets were you given for the longer written questions? Grade 5 2) Look at the mark scheme for this assessment. For Question 2 (12 mark unseen) use the indicative content in the mark scheme to identify three points that you could have referred to in your answer. Tag-line suggests that Specsavers are in control of the older people  symbolic code (central image) smiley elderly lady (positive, happy, seems healthy/able to move advert subverts stereotypes of fragile elderly people   3) For Question 3 (Galaxy - Propp's Character Theory) use the mark scheme to write down the main characters that you could have referenced and how we can link them to the Galaxy advert CSP.  chuffer: (false) hero because he saved A.B from traffic  bus driver: is the doner as he gives Audrey his cap  Audery Hepbum: is the princess because she is saved by the chuffer  4) Now look at...

Kim Kardashian

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  1. List 2 ways Instagram makes money from Kim Kardashian and 1 risk of influencer marketing. Language when she posts something advertising for the brand instagram makes money by her followers commenting on her posts  1. Describe 3 differences you can see between her Instagram and TikTok (look / pace / type of content). Instagram  has highlights of both of her brands  Has a different TikTok profile picture than her Instagram TikTok is based on relationships with other people 2. Explain how the genre features of TikTok change the tone of her content compared with Instagram. she is more friendly since she is smiling in most of them but also she shows us her relationship with other people  3. Evaluate which platform gives her the most control over her brand image, and why. Instagram, because she is not smiling, which makes her look more powerful 4. Open her public Instagram feed. Find ONE post that best shows a consistent 'brand look' and note the media-language c...

OSP: Marcus Rashford - Context & LIAR

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  Language: Analyse the website (or a page of it) using the denotation/connotation method, then judge its coherence. 1.  Write 3 things you DENOTE (literally see). Wearing formal clothes  No eye contact with the camera wears red  2.  For each, write what it CONNOTES (suggests) . He is an important person  audience feels that he has more power Represents the country (Manchester) 3.  Identify ONE technical code and ONE genre (website) feature. Close-up camera shot  4.  Judge: Is the site 'bitty' or 'well-integrated and coherent'? Why - and what does that say about his brand? Well integrated because it shows that his website is  5. Describe 3 differences between his website and his Instagram/Twitter (look / content/purpose). colour scheme of the website is mainly black/red, whereas Instagram has more blue than black website has more images, whereas Instagram is more text-based 6. How does Marcus Rashford's online presence use the narrative ...