1) What is an advertising campaign? An advertising campaign is a series of advertisements that share a singular theme, message or idea. 2) What is the objective of the NHS Represent campaign? to persuade/encourage more people from Black and Asian ethnic backgrounds to become blood and organs doners 3) What does this advert want people to do once they've seen it (the 'call to action')? Donate blood 4) Why is the advert called 'Represent'? Because it direct the Black and Asian people to represent their culture by becoming blood doners. 5) Why have the producers chosen celebrities to feature in the advert? Give an example of three well-known people who appear in the advert and why they are famous - make sure you write their names and spell them accurately . when people see a celebrity they will recognise them and when the audience see this celebrity doing something they will do the same thing as them and in t...
1) What year was the advert produced? 1955 2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam. In the 1950s women were represented in most adverts in a negative way they are cleaning , cooking , bad drivers , powerless , sexualised, and men are often hitting them and women are often wearing make up even at home or when they are cleaning also in the advert the women was wearing dress because the women represents the man look in front of the society 3) How does the heading message ('OMO makes whites bright') and the style of the text promote the product? It was written in large case letters to grab the readers attention and the style text promotes that this product are meant for women and housewives and that they would be happy with this product 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, m...
Q6. Why mi ght charities use pictures of children in their advertising ? charities usually use emotive images to endorse their charity .Children are associated with innocence and vulnerability witch is why images of them would appeal to people
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